What business leaders can learn from the Beatles vs. Stones

The Beatles and The Rolling Stones landed on our shores in 1964, changing popular music and culture forever. Sixty years later, one of those bands is still filling stadiums and making music that’s remarkably similar to their first release. The other played their “final” concert in 1969 – but turned the music world upside down with their landmark albums and sonic exploration. What can these two bands teach the business world of today? Author Rich Cohen is back in town to shed some light on the topic. Appetizers and cocktails will be served.

Rich Cohen is the author of several New York Times bestsellers, a co-creator of the HBO series Vinyl, an editor at large at Air Mail, and a columnist at the Wall Street Journal. As a longtime writer for Rolling Stone, Rich has written extensively about music and popular culture. Most recently, Rich is the author of When the Game Was War: the NBAs Greatest Season. Other titles include The Sun and The Moon and the Rolling Stones, Machers and Rockers: Chess Records and the Business of Rock ‘n’ Roll, Monsters: The 1985 Chicago Bears and the Wild Heart of Football, The Chicago Cubs: Story of a Curse, and Lake Effect.