Crafting a digital experience for Tröegs Independent Brewing

TRÖEGS INDEPENDENT BREWING


We delivered a responsive web platform that captures the spirit of the renowned craft brewery.



SERVICES

UX DESIGN

UI DESIGN
WEB DEVELOPMENT

PROJECT INFO

Tapping into excellence

As America’s craft beer scene flourished, Tröegs Independent Brewing stood out for its unwavering commitment to quality. Their strong brand and uncompromising demand for excellence was the perfect complement for our passionate team.

Increase in brewery tour bookings 19%

We started the process with an efficient discovery phase, so we could better understand Tröegs’ business, define project goals and scope, and agree on requirements. We followed discovery with a series of design and development sprints over the course of three months. The end result was a responsive site, complete with e-commerce, tour-booking functionality and a “Brew Finder.” However, even better than the site itself, is heading to Hershey, Pennsylvania, to visit Tröegs brewery in person, which we highly recommend.

This project was executed by our US team, formerly known as ETR. The company was acquired by Infinum in 2023.


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