Rebuilding insurer’s digital solution for the era of self-service insurance

ALLIANZ HRVATSKA


Rebuilding Allianz Hrvatska’s digital foundation for the next era of digital customer relationships – in four months



SERVICES

SYSTEM ARCHITECTURE
UX/UI DESIGN
PROTOTYPING
MOBILE DEVELOPMENT
QUALITY ASSURANCE

PROJECT INFO


A trusted name in a changing industry

Allianz is one of the world’s leading insurers: 136 years of experience, presence in over 70 markets, and a reputation built on trust. But trust built on legacy becomes a liability when customer expectations shift faster than the product.

By the time the rebuild began, that shift was already visible. The legacy mobile application did not provide key functionalities: customers were unable to check policy status, track claims, or make payments directly within the app. Instead, the app primarily acted as a redirect to digital web solutions, disrupting the user experience and adding unnecessary steps.

In a market where self-service has already become a baseline expectation, this friction was increasingly apparent. Allianz’s goal was to turn every interaction into a simple tap.

Moving without a complete map

It is common for vendors to begin work only after the
specification has been fully defined.

When Allianz approached Infinum, the initial brief was
deliberately left open. The direction was clear – reduce
friction, increase digital adoption, and give customers real control over their insurance – while the detailed requirements evolved as the project progressed.

They needed a partner who could build alongside that
process, not one who would wait for everything to be defined upfront. What they got was a team that contributed as much as it created.

THE BRIEF

1

Significantly improve the UX across the board

2

Increase the real-world utility of the solution

3

Set a foundation for the next development phases

4

Move fast without sacrificing quality or depth

“Infinum is a partner who doesn’t just deliver solutions, but actively contributes to their quality and long-term value.”

SNJEŽANA VIDAK-BULJAN
PROJECT OWNER, ALLIANZ

Four months from kickoff to a production-ready platform

We took over an existing product to tackle three main goals: a modern design, an intuitive experience, and scalable architecture ready for what comes next.

From questions to confidence and control

All insurance information is now accessible anytime – 24/7, right where customers need it. Instantly view policies, coverage, and key details in just a few taps. No waiting – key info is in your pocket at all times.

Login that gets out of the way

Biometric login means users get in the same way they access every other app on their phone. Fast, secure, and no friction at the front door.

Complex coverage,
made simple

Each policy type gets its own color-coded card – visually distinct, immediately recognizable, with key details surfaced at a glance. The kind of detail that turns a functional screen into something users actually want to open.

Designing for every user

The rebuild aligned fully with Allianz brand standards. But clarity and accessibility weren’t just brand requirements – they were product decisions.

EU accessibility regulations are raising the bar across digital products, and insurance has no room for exclusion.
Infinum’s dedicated accessibility team ran structured reviews throughout the project, building interfaces that work for every user, including the ones most digital products quietly leave behind.

Safe to scale

The architecture was modular and scalable from the start. A single Flutter codebase serves both iOS and Android without compromising on performance or native experience – a foundation designed for Phase 2, not just Phase 1.

Phase 2 is already underway

New capabilities built directly into the app will improve the customer experience and make interactions more personalized in ways the previous platform couldn’t support. Straight-through processing for policy adjustments will let users update their coverage as their circumstances change – no forms, no calls, no wait.

What began as a platform rebuild is becoming something larger: the place where the relationship between Allianz Hrvatska and its customers actually lives. The foundation is in place. The next phase is building on top of it.